Most change approaches start with behavior: what to do differently. Meaningful Purpose Psychology starts one layer deeper — with how we understand what is happening, why it matters, and what is actually guiding us before we act.

Without a clear foundation in Meaningful Purpose Psychology’s view of meaning, many change efforts remain fragile and short-lived — because the meanings guiding action were never fully examined, a pattern repeatedly documented in research on failed change initiatives. With that foundation, wiser action and more humane outcomes become genuinely attainable.

Why do good ideas, therapy, and meaning so often fail to last? A simple reflection using the Parable of the Sower on why real change begins with preparing the ground, not adding more insight.

Logoteleology arose from a simple but persistent question raised by history and data alike: if meaning has been so abundantly offered, why has durable human flourishing remained so uneven and fragile? Its answer was methodological—to go first to the ground through which meaning is received, before tending to the meaning itself.